Saturday, August 11, 2007

Beauty girl asia








New York - Not so fast, "fast" fashion – if a new design piracy bill that U.S. senators just introduced passes, companies hawking copies of an original design registered by a designer with the U.S. Copyright Office may find themselves dealing with a copyright infringement lawsuit

Senators Charles Schumer (D-NY), Kay Bailey Hutchison (R-TX), Dianne Feinstein (D-CA) Orrin Hatch (R-UT), Herb Kohl (D-WI), Lindsey Graham (R-SC), Sheldon Whitehouse (D-RI), Hillary Clinton (D-NY) and Olympia Snowe (R-ME) introduced the bill in Washington D.C. last Thursday, August 2.

Under the bill, called the Design Piracy Prohibition Act, designers would be protected for a period of up to three years against piracy. A similar bill was presented in the House of Representatives in April by Representatives Delahunt, Goodlatte, Maloney and Bono.

Such intellectual property protection is common in Europe for designers, and just recently the label Chloe successfully sued UK retailer Topshop for producing a near-identical yellow romper. But in the U.S., current laws namely deal with counterfeit goods (those infringing on a registered trademark that purports to be authentic) but doesn't protect the designers' ideas.

Narciso Rodriguez, Marc Bouwer, Nicole Miller, Jeffrey Banks, Yeohlee Tang, Richard Lambertson of Lamberston Truex and Dana Foley of Foley and Corrina were among the American designers present at a press conference today hosted by Senator Schumer at the Fashion Institute of Technology in New York in support of the bill.

Beauty girl Vol 02







LOS ANGELES (Reuters) - Your singing voice might make Simon cringe and your two left feet might not endear you to Paula, but the chance to look like an American Idol could still be in the stars.

A line of rock n' roll-inspired clothing for girls and tweens hits mass-market retailers next February, with prices for the denim-based line ranging between $10 and $40 for T-shirts, jeans, dresses and vests.

FremantleMedia, producers of the hit television show "American Idol" -- which is judged by Simon Cowell, Paula Abdul and Randy Jackson -- penned the deal with Lyric Jeans Inc, a Los Angeles-based company known for its premium clothing adorned with iconic song lyrics, from "Revolution" by The Beatles to "Stayin' Alive" by the Bee Gees.

The 11-piece line called Lyrix by Lyric Culture will feature a palette of pink, white and black and logos that are embroidered or painted onto fabric. One pair of jeans has an image of a microphone snaking up the leg, while other pieces will incorporate lyrics from songs by winners of the show.

Fashion has always been a huge part of the "American Idol" experience, said designer Hanna Rochelle Schmieder, who first discovered rock n' roll by listening to Beatles albums on her Fisher-Price record player.

"From the moment they audition to the time they make it in the top 10, they become style icons in their own right," said Schmieder of the show's contestants. "All the little girls that are watching it, they want to dress like that. Why not make clothes for them that are affordable -- and very rock and roll?"

James Ngo, director of consumer licensing for FremantleMedia, said he would look into the studio audience on taping nights and realize the dewy-faced, prepubescent girls screaming and crying for their favorite singers were his target audience.

"They wear the T-shirts, they're holding up signs, they're so proud to wear it and show it, it clicked in our head those are the average consumers of our brand," Ngo told Reuters. "That's who we need to make the T-shirts and the clothing for."

Another line of T-shirts, produced through licensee JEM Sportswear, is sold at retailers such as J.C. Penney Co Inc and Macy's Inc and sales grew over 30 percent last year, Ngo said.

FremantleMedia currently has 45 licensees for such American Idol-branded items as toys, food and games, Ngo said.

American Idol, America's most-watched television show, is broadcast to more than 100 countries outside the United States and captured an average audience of 30 million viewers per episode in 2006 and 2007.

Beauty girl vol 01









New York - It's the foundation of every woman's wardrobe, but lingerie designers, like their product, aren't as visible as their clothing designer counterparts

That's why Ben Yedder, who publishes intimate apparel industry magazine Contours, established the Contours International Lingerie Awards (CILA) last year in order to recognize the creative efforts and technological advances of the top lingerie companies and designers in the U.S. and abroad.

On Monday night in the Grand Ballroom of New York's Waldorf Astoria hotel, the 2nd annual CILA awards, sponsored by the U.S. Intimate Apparel Council, took place culminating in a fashion show featuring the finalists in 19 categories, who ranged from familiar brands like Wacoal and Le Mystere to smaller speciality lines like Marlies Dekker and maternity intimates label Larrivo.

This year more than 80 designers from over eight countries entered the competition, with the winners selected by an independent panel of industry members who included buyers, designers and consumers.

Some companies, like Le Mystere, who was last year's "Best T-Shirt Bra," were finalists in multiple categories.

"I thought we had the best shot at winning 'Best Innovative,' because what we have done there is come up with a bra specifically for augmented women, and we had a doctor who spent over 10 years getting it to fit perfectly, so I was sort of surprised we didn't win that one." said Michael Rabinowitz, founder and CEO of Le Mystere, whose company won "Best Bridal" this year. "I was pleasantly surprised to win for the bustier. I was in London earlier this year, and we had one of the biggest windows of Harrod's where they were displaying this one item in the window! It was quite amazing."

Other winners included John Galliano for "Best Fashion Couture," Marlies Dekker for "Best Fashion," Chantelle for "Best Technically Innovative," and Wacoal for "Best Seamless."

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